Hi, I'm Eugenia

Instructional Designer + Learning Experience Designer

I create engaging learning experiences that blend storytelling, scenario design, and interactivity to make learning memorable.

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© Eugenia Lucas. All rights reserved.

Work

Difficult Conversations: Leadership SimulationA learning system for financial services. Branching scenario, AI roleplay with live coaching, and a full performance debrief. Built in Mindsmith and Rosebud AI.

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My Role
Instructional Designer
Scenario Writer
Storyline Developer
Visual DesignerAbout this project
Create an engaging learning experience that allows managers to practice difficult conversations in a realistic, low-risk environment.Learners Can
Experience a branching scenario simulation featuring:
- Multiple decision paths
- Consequence-based feedback
- Reflection opportunities
- Performance dashboardTools
Rosebud AI, Leonardo AI, Elevenlabs, Adobe Creative Cloud, Mindsmith, SFX

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Donation Intake SimulationMy RoleInstructional Designer
Scenario Writer
Interaction Designer
Visual DesignerAbout this projectA branching, scenario-based simulation that prepares new frontline donation-center associates for a full intake shift before they face a real donor. It targets first-week retail/nonprofit staff who have to read a grieving donor, decline an item without losing goodwill, de-escalate an angry drop-off, and catch a safety hazard mid-lift — judgment calls the policy binder can't rehearse.Learners can- Navigate six branching donor conversations, each scored best / workable / reconsider with instant coaching
- Use an in-world policy lookup to apply real intake rules in the moment
- Complete two tap-to-find triage activities to catch safety hazards before they become incidents
- Play out a true branching path that resolves three different ways depending on their choices
- Write an open coaching response, auto-scored against a four-part rubric
- Track their performance across a five-dimension competency dashboard, earning badges and a final ratingToolsHTML/CSS/JavaScript (custom-built), Claude, ChatGPT (scene imagery), Google Fonts

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Your First Day at Brightway: New Employee Onboarding SimulationMy RoleInstructional designer
Builder/concept
Conversation design
Scenario writing
UX DevelopmentAbout this projectA 10-minute, AI-powered conversation simulation that turns first-day onboarding into active practice. The learner plays a new hire who has a few minutes with their Team Lead, "Jordan," and has to lead the conversation, the answers aren't handed over. To succeed, they ask the right questions and discover all 8 first-week essentials: arrival time, where to report, dress code, required IDs, Team Lead contact, first-week schedule, Paycom setup, and benefits. It closes with a self-reflection and a personalized coaching summary on what they surfaced and what they missed. Fully bilingual (English/Spanish), with optional voice and accessibility controls.Learners can- Practice a realistic first-day conversation in a safe, low-stakes space
- Drive the dialogue and learn by asking, no passive click-through
-mGet real-time, in-character responses from an AI Team Lead
- Track progress against 8 onboarding essentials as they go
- Reflect on their confidence and open questions before finishing
- Receive personalized coaching feedback on what they covered
- Switch between English and Spanish, with optional spoken responses and reduced-motion modeToolsClaude, Chat GPT (images, conversational AI + adaptive feedback)
HTML/CSS/JavaScript
browser speech synthesis for voice

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What Is Adventure Tourism? Interactive eLearning ModuleMy Role
Instructional Designer
Scenario Writer
Storyline Developer
Visual DesignerAbout this projectThis module teaches new hospitality and tourism professionals to see adventure travel as a spectrum, not a stereotype — from a quiet cenote swim to a deep-sea dive.Built on UNWTO and Skift travel research, it uses cinematic photography and one-concept-per-screen design (Mayer's Multimedia Principles) so learners feel the category before they classify it.Learners can
- Define adventure tourism and its Hard vs. Soft spectrum
- Match traveler types to the right experience category
- Apply the framework to real itinerary designTools
Adobe Captivate Classic, Premiere Pro, Adobe Audition, SFX

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360° Interactive Alligator Habitat ExhibitMy Role: Instructional designer and builder — content architecture, spatial design, hotspot placement, multimedia integration, and buildAbout this project
Habitat learning is inherently spatial — where an alligator positions itself relative to water, vegetation, and prey isn't a fact you can convey in a bullet point. It's something you have to see from inside the space.Rather than building a narrated tour, I designed the experience as exploration. Hotspots are embedded at natural sightlines — the spots a curious visitor's eye would travel first — so interaction feels like discovery rather than instruction. I kept audio ambient rather than narration-heavy, creating the sensation of being near a real habitat without replicating a classroom lecture inside a 360° shell.Learners can
- Navigate a fully immersive 360° habitat environment at their own pace
- Discover species facts and behavior through spatial exploration, not lecture
- Build a mental model of habitat relationships — how alligators position themselves relative to water, vegetation, and preyTools
Captivate Classic, Screenflow, Suno, YouTube, SFX

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About

I believe that great training should feel like a story worth following.
I came to Instructional Design through: international business, human resources, and a deep belief that the way people learn changes everything.I bring together research-based design models like ADDIE and SAM with storytelling, visual thinking, and genuine curiosity about how people grow.I have Master's in Instructional Technology and Design at Full Sail University, and a Master's in International Human Resource Management from Grenoble École de Management.In my spare time, I love to travel, paint, go sailing, attend art shows, and write fiction.If you're looking for a designer who takes the craft seriously and brings something unexpected to every project, let's connect.

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